J.B. Felipe is an award-winning producer specializing in social-first content, experiential activations, and broadcast campaigns for global brands. Over the past decade, he has led production across Fortune 500 companies and culture-driven brands spanning automotive, technology, fashion, beauty, food, and entertainment.

His work blends storytelling, visual design, and cross-discipline collaboration, partnering closely with creatives, directors, photographers, and creators to build content ecosystems across digital, social, and IRL environments. From culture-forward campaigns and experiential brand worlds to high-volume social content, J.B. brings both creative sensitivity and operational clarity to every project.

He is currently Partner and Executive Producer at MAGANDA, where he leads integrated production and collaborates with brands and agencies to create work rooted in culture and community.