@TOYOTAUSA CULTURAL MOMENTS

Served as Lead Social Producer for @ToyotaUSA’s Asian American content marketing where I was responsible for managing influencer relationships, strategy, creative and overall production execution.

@drexlee / GR FAMILY

Led Lunar New Year collaboration with influencer Drex Lee for @toyotausa

@ashhasacamera / prius

Influencer collaboration with Ashley Xu for @toyotausa

@larry_chen_photo / grand highlander

Produced Moon Festival collaboration with Larry Chen for @toyotausa

AAPI Month community collaborations

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